Graphic Design Training

25. January 2012 · Comments Off · Categories: Karysima Graphic · Tags: , ,

Graphic Design Training

Graphic designers create images, designs, and materials to help clients communicate with the public. Graphic design training programs give future designers the theoretical and technical knowledge they need to build successful design careers.
From corporate logos to book covers, the work of graphic designers is all around us. These images play a key role in product marketing and advertising, so graphic designers must listen carefully to clients’ needs and create designs that send the right message. For any given project, a graphic designer might complete the following steps:
Determine the client’s needs and desired message
Identify the needs of consumers
Consider social, cultural, and psychological factors of the target audience
Select fonts, colors, images, layouts, and other visual elements
Use computer design software
Incorporate text from copywriters
Present final design to clients and address necessary changes
Completing the above steps requires more than artistic talent.

Graphic designers need to understand the principles of communication, design, business, and marketing to work with clients, and they need the technical know-how to create designs using computer software. Formal training through a graphic design degree program can prepare you for the multifaceted world of graphic design.
Graphic Design Training: Degrees and Coursework
The National Association of Schools of Art and Design accredits approximately 300 art and design schools, most of which offer programs in graphic design. Depending on the curriculum and length of study, a graphic design training program can lead to the following degrees:
Associate’s Degree: An associate’s degree in graphic design takes approximately two to three years to earn and can qualify you for an assistant graphic design or technical graphic design position. If you already have a bachelor’s degree in another subject, an associate’s degree or certificate program can give you the technical skills you need to transition into graphic design.
Bachelor’s Degree: A bachelor’s degree in graphic design is required for most graphic design positions. Bachelor’s degree programs typically take four years to complete and they are offered through colleges, universities, art institutes, and professional schools.
Graphic designer training programs expose you to the principles and technical skills that make up visual communication. Specific course offerings vary by program, but most graphic design bachelor’s degree programs require courses in the following subjects:
Studio art
Principles of design
Commercial graphics production
Computerized design
Printing techniques
Web site design
Psychology
Sociology
Writing
Art history
Marketing
Cultural studies
Business
By taking both liberal arts and technical design classes, graduates of graphic design training programs are fully prepared to respond to the demands of clients.
Prerequisites for Graphic Design
Some graphic design training programs are more competitive than others, but most graphic design schools require applicants to meet the following requirements:
Graduate high school or earn a GED
Complete one year of basic art and design (in high school or elsewhere)
Demonstrate artistic ability through submitted sketches or other materials
Graphic designers should have a passion for visual art and an eye for design. They must also be willing to learn new technology, work with others, and listen to clients’ requests.
Graphic Design Career Outlook
As advertisers and computer design firms increasingly rely on graphic design to reach customers, the U.S. Bureau of Labor Statistics (BLS) expects the demand for graphic designers to grow. From 2008 to 2018, the BLS expects employment of graphic designers to increase by 13 percent, about as fast as the national average. Job prospects should be especially strong for graphic designers with animation and Web site design experience.
Most graphic designers work in the design departments of advertising, printing, and publishing firms, though some run their own design companies and perform freelance work. In 2009, graphic designers earned a median annual salary of ,180, according to the BLS.
If you want to build a creative career, graphic design is a growing field that can help you put your talent to work.

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Graphic Design Job Information

20. January 2012 · Comments Off · Categories: Karysima Graphic · Tags: , ,

Graphic Design Job Information

So you think you want to get a Graphic Design job? Have you already been to school, or been employed as a Graphic Designer and you are looking to further your prospects, or you are just getting your toes wet and thinking about going to a graphic design school. Well if you have never been in this world before, there are a few things you may need to think about.
Graphic design refers to a number of different artistic talents which mainly focus on visual communication and presentation. Combining symbols, images and/or words in order to create visual representations of ideas and messages.
Graphic design uses come in all different shapes and forms. Web pages, business cards, magazines, product packaging, logos, and advertisements are all put together by graphic design. The list goes on and on and is practically endless.
What kind of graphic design job are you interested in? Do you actually want to work for someone else, or would you rather freelance? The parameters of being in graphic design are not just cut and dry, there are several career opportunities to choose from.

Art Director – usually makes decisions on the visual elements of a project, selects the models, art, pops, colors, and other elements.

Make sure production artists and illustrators complete their work on time and to specifications and satisfaction. A lot of time is typically spent doing supervisory and /or administrative work.
Creative Director – is in charge of the team that produces the artwork to be displayed on products or in different campaigns. The team consists of the artists: the art directors, graphic designers, illustrators, photographers, copywriters, and production artists, and also usually a production staff. They help to inspire or initiate creative ideas to fit the clients’ wants and satisfaction. Usually is promoted from the art director or copywriter position.
Art Production Manager – oversee the production aspect of art to improve efficiency and cost effectiveness. They generally supervise the artists or advise the supervisors of the artists.
Layout Designer – deals with the structure and the layout of images and text in a pleasing format for printed media. Work generally includes layout of brochures, magazine work, flyers, books, CD covers, posters and similar projects.
Brand Identity Design – is concerned with the visual aspects of a company or organization’s brand or identity. Designing the visual element that represents how a company wants to be seen, it is the company’s visual identity, and is how a company illustrates its ‘image’.
Logo Designer – using their own creativity along with marketing strategy will find an appropriate image that their client can use to represent what they are trying to encourage, sell or what they are. Sketches or graphically designs a symbol, set in specific typeface or font, and arranges in a unique way, with distinct colors, shapes, and designs to represent what a company ,organization, agency, or service wants.
Illustrator – conceptualize and create illustrations in either two dimensional or three dimensional images. An illustrator consults with the clients in order to determine what illustrations will best meet the story that they are trying to tell. Or what message they are trying to communicate.
Visual Image Developer/ Photo Editing/ Photographer – editing and bringing their visions to life through advertisements, magazine layouts, billboard, logos, and just about any thing else you can think of that uses photography. Although these skills may require technical knowledge, graphic design skills may be applied as well. Most photographers tend to freelance.
Multimedia Designer – are graphic designers for motion. They also may image edit, sound edit, program, or compose multimedia. Generally found in such career fields as television or film production, animation, audio production, and set design.
Web Designer – may make decisions regarding what content is included on a web page, where thins are placed, and how the aesthetic and continuity is maintained from one screen to the next. Your work could be viewed by thousands of people everyday, as you create the pages, layout, and the graphics for web pages and play a key role in the development of a website. All of this involves skills and training in computer graphics, graphic design, and in the latest in computer and web technology.
All of these descriptions are really just the tip of the iceberg. There are so many different jobs available in the graphic design field. Extend your feelers out there and see what you might be able to come up with.

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